In this age of modern technology, when everyone is mostly going freelance and most people are going online, blogging has become a serious business. According to blogging.org, there were an estimated 31 million bloggers in the US in 2012. And that figure is continuously increasing.
One of the primary reasons why most people are turning to blogging is because of the thought that it might be the answer to their question: “How do I become rich while working at home?” While it’s true that blogging can give you an opportunity to earn huge while staying at home, it’s not the case all the time. Like in other ventures, blogging also requires hard work, patience, and great strategy to be successful.
Today, it’s not enough that you write or blog as a hobby, and then expect to earn. You need to become truly serious and dedicated, as well as learn and execute the proper techniques to make your blog get noticed and finally, earn the figure that you desire. Here are some tips how:
How to Get Started
One of the first things that you need to do when starting a blog is to determine what topic you will speak about. Remember, the topic that you will choose should be something that you’re already familiar or comfortable with. If you’re fond of travelling, then a travel blog may be a good option for you.
When you’ve finally decided your blog niche, the next thing is to write seriously. Of course, to get started, you would basically need the following:
- A domain name
- A hosted site
- An appropriate theme
Once you have set-up those things mentioned and have customized your blog according to your preference, it’s time to create strong content. Remember, you need to write as informative and useful articles as possible because this will help your site get more exposure in the online world.
Web users love to read posts with useful information. If a web user arrive at your site and get benefits from the information you’ve provided, that person will likely to revisit your site again, and perhaps recommend you to others. That person would even want to get involved in your forums and discussions, which can attract more potential visitors.
Increase Your Exposure
Of course, building a hosted site and creating content is just the beginning. If you really want to receive serious earnings, improve your ranking, and become successful in the industry, you have to learn and implement proper online strategies, such as search engine optimization (SEO). SEO will help you improve your website’s ranking in different search engines.
There are thousands of SEO strategies available, but as a beginner, you may want to focus first on these three weapons:
- The right keywords. When people go online, they usually type relevant words or phrase to find the thing that they’re looking for, these are called keywords. If you want to make those people find your site, you have to choose the right keywords that you will incorporate to your website.
- Useful content that is targeted toward those keywords. Once you’ve found the right keywords, you need to create useful articles and include those keywords in there. You would also want to add those keywords in your title tag and meta description to maximize your ranking.
- Links to your posts. And of course, to drive more traffic to your website, it’s very important to build links to your post, which are commonly known as anchor text. Make sure that these links are relevant to what you’re talking to in order to entice your targeted audience.
With the right planning and implementation, these tips will surely bring more traffic to your website. If you’re not a techy person, don’t worry as you can always hire an SEO specialist to do the job for you. If you live in Perth, Australia, look for a search engine optimisation Perth to help you reach your target audience.